Our mission

La Rioja Festival in an initiative of Asociación Cuerdas en Común, organized and led by the guitar player Pablo Sainz-Villegas.

The Asociación celebrates multiculturalism through the guitar by creating musical, educational and social projects for the community, as well as professional opportunities for both guitarists and composers.

Cuerdas en Común employs the power of guitar music to inspire people, unite communities and make the world more inclusive through the strings that bring us together.


Pablo Sainz-Villegas, artistic director
Sara Illana Arias, technical director
Almudena Campos, project manager
Sabrina Gamboa, international affairs


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